The budget for the first titles in the 'America's Army' series is in the $7 million range. Recognizing that the target audience knows a quality title when it sees one (and ignores and ridicules poor quality efforts), the Army has assembled a team of proven developers and licensed one of the premier engines on the market to make its games.
Last week, at the Electronic Entertainment Expo, the Army unveiled 'America's Army,' a new game series that's meant to serve as a marketing and recruiting tool for the gaming generation.
You might not have heard how much you're paying for it. Army's getting into the video game business. Army gets into game development business - June 3, 2002
